Offices
Industries ✓
5W’s published client roster spans retail, beauty, food and beverage, travel and hospitality, technology, financial services and nonprofits. It lists Fairmont Tazi Palace Tangier in travel and hospitality and ADCOLOR in entertainment and nonprofit work. In its Amazon Prime Day case study, 5W describes pitching deals to shopping editors and coordinating outreach as offers went live.
- Beauty
- Cannabis and cbd
- Consumer products
- Cybersecurity
- Entertainment
- Fashion and apparel
- Financial services
- Fintech
- Food and beverage
- Gaming and gambling
- Health and wellness
- Home and housewares
- HR technology
- Nonprofits
- Parenting and baby products
- Pet care
- Real estate
- Retail
- Sports
- Technology
- Travel and hospitality
- Wine, beer and spirits
Expertise
Scores describe documented focus. 1 means clearly offered service, 2 means documented client work, 3 means stated specialty with at least two distinct documented examples. The average uses all available scores on each axis. Dotted lines pass through the center where scores are missing.
Scores and sources
| Expertise | Agency | Network average |
|---|---|---|
| Earned media | 2 Source 1 · Source 2 |
1.2 (245 scored) |
| Consumer campaigns | 2 Source 1 |
2.0 (34 scored) |
| B2B communications | Insufficient evidence | 1.6 (18 scored) |
| Corporate reputation | 1 Source 1 |
1.3 (65 scored) |
| Crisis and issues | 1 Source 1 |
1.1 (110 scored) |
| Public affairs | Insufficient evidence | 1.2 (35 scored) |
| Investor relations | Insufficient evidence | 1.8 (4 scored) |
| Influencer and creator relations | 1 Source 1 |
1.5 (57 scored) |
| Social and content | 1 Source 1 |
1.2 (137 scored) |
| Events and experiences | 2 Source 1 |
1.3 (99 scored) |
Similar agencies
Agencies with a similar pattern of documented expertise.
- BRAVE Public Relations 7 shared axes
- Aruga 7 shared axes
- BOXCOM Africa 7 shared axes
- Brookline Public Relations 6 shared axes
- Croft PR 6 shared axes
Listed clients
5W’s published client roster includes creative-industry organisation ADCOLOR, job search platform Adzuna and spirits brand 1800 Tequila. Its ADCOLOR case study describes media outreach and coordination of on-site and red-carpet operations for the annual awards and conference.
- &pizza
- 1800 Tequila
- 740 Park Plastic Surgery
- Acker Wines
- Adaptive Security
- ADCOLOR
- Adzuna
- Agamerica
- AirHelp
- All-Clad
- Altocanto
- Ampersand
- Anna Francese
- Appian
- Ashley Stewart
- Attain
- Avant
- AvidXchange
- Axiom
- Balanced Health Botanicals
- Ballard Designs
- Bark
- Bask & Lather
- Baxter Of California
- Bespoke
- Big Brothers Big Sisters of America
- Big Cork Vineyards
- Bitcoin IRA
- Black Button Distilling
- Black Enterprise
- Blackbird.AI
- Blenders Eyewear
- Bluebird Botanicals
- Bowlero Corporation
- Brooklyn Bedding
- BRUNT Workwear
- Built
- buybuy BABY
- Camp Bow Wow
- Canna Advisors
- Captify
- CaratLane
- Career Builder
- CarParts.com
- DailyPay
- e.l.f. Beauty
- Payoneer
- Samsung SmartThings
- Stand Up For Heroes
- Zeta Global
Publications ✓
5W reports earning Prime Day shopping coverage in Architectural Digest, CNET and People through early outreach to commerce editors. Its Stand Up For Heroes campaign drew coverage in Rolling Stone, Vanity Fair and USA Today around the veterans’ benefit.