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Croft PR

Brisbane agency offering public relations and marketing campaigns.

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Industries ✓

Croft PR’s published work spans health and digital health, cycling retail, jewellery and hospitality. Its cases describe launch communications for CHARLI Health, publicity and community campaigns for 99 Bikes, and media and influencer outreach for Jan Logan. It also worked on the announcement of Hyatt Place Brisbane South City Square.

Sources 1 · 2 · 3 · 4 · 5 · 6 · 7 · 8 · 9 · 10 · 11 · 12

Expertise ✓

Earned mediaConsumerB2BCorporateCrisisPublic affairsInvestorCreatorsSocialEvents
Agency Network average

Croft PR combines media relations and stakeholder relations with services such as influencer management and social media strategy. Its account of the Craft’d Grounds launch documents PR outreach and a walkthrough for media and government audiences.

Scores describe documented focus. 1 means clearly offered service, 2 means documented client work, 3 means stated specialty with at least two distinct documented examples. The average uses all available scores on each axis. Dotted lines pass through the center where scores are missing.

Scores and sources
ExpertiseAgencyNetwork average
Earned media2
Source 1 · Source 2
1.4 (299 scored)
Consumer campaigns2
Source 1 · Source 2
2.0 (72 scored)
B2B communicationsInsufficient evidence 1.8 (45 scored)
Corporate reputation2
Source 1
1.5 (112 scored)
Crisis and issuesInsufficient evidence 1.1 (148 scored)
Public affairsInsufficient evidence 1.2 (50 scored)
Investor relationsInsufficient evidence 1.6 (12 scored)
Influencer and creator relations1
Source 1
1.6 (89 scored)
Social and content1
Source 1
1.3 (191 scored)
Events and experiences2
Source 1
1.5 (153 scored)

Sources 1 · 2 · 3 · 4

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Listed clients

Croft PR documents work with Hyatt Corporation on the announcement of Hyatt Place Brisbane South City Square, a hotel planned for the Woolloongabba precinct.

Publications ✓

Croft PR’s Hyatt Place Brisbane case reports coverage of the hotel announcement in television, business and lifestyle media, including 7NEWS, Australian Financial Review, The Australian, The Courier-Mail, Broadsheet and Concrete Playground.

Sources 1